The project arrived just as New Yorkers were recovering from a heat wave and ran during the entire month of August 2016 in the shadow of the Whitney Museum of American Art in a strip of empty retail spaces in the meatpacking district. The 30,000 tickets were sold out in five days.
The project arrived just as New Yorkers were recovering from a heat wave and ran during the entire month of August 2016 in the shadow of the Whitney Museum of American Art in a strip of empty retail spaces in the meatpacking district. The 30,000 tickets were sold out in five days.
The Museum of Ice Cream is a lick-able, likable, shareable ice cream-centric experience. Interactive highlights from the inaugural iteration in New York include a swimmable rainbow sprinkle pool, edible balloons, an immersive chocolate room and a collaborative massive ice cream sundae. Museum of Ice Cream exists to bring people of all ages together to share in celebration this universally adored treat. Creating exceptional experiences is at the heart of what we do. Ice cream everything, always!
Links: NY Times
