Bittersweet: Noma Bar’s Playful Use Of Negative Space And Hidden Messages

Noma Bar (born in 1973) is a world-renowned Israel-born graphic designer, illustrator and artist. Bar has illustrated over one hundred magazine covers, published over 550 illustrations and released 3 books of his work: ‘Guess Who: The Many Faces of Noma Bar’ (2008), ‘Negative Space’ (2009) and ‘Bittersweet’ (2017).
Noma Bar’s work is so simple, yet so clever you can’t fail to be impressed. One half of Bar’s work provides stark political or social commentary within simple graphic forms, whilst the other half manipulates everyday icons to create funny images that make you look once, twice, three times…
His Latest book, Bittersweet, is a 680-page retrospective book produced in a Limited Edition of 1000 published by Thames & Hudson, where the artist details his favorite works from over the course of his career. The book is organized into 5 thematic volumes: Pretty Ugly, In Out, Life Death, Less More and Rough Smooth.
Known for his use of negative space and playful hidden messages, commissions featured in the book include Bar’s work for media companies such as The New York Times and the Guardian, as well as for brands such as Coca-Cola and Penguin. Alongside images of his work, Bar also reveals his working methods and the inspiration behind different projects.

Bittersweet: Noma Bars playful use of negative space and hidden messages
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Bittersweet: Noma Bars playful use of negative space and hidden messages
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Bittersweet: Noma Bars playful use of negative space and hidden messages
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Bittersweet: Noma Bars playful use of negative space and hidden messages
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